Rabu, 07 April 2010

I-Zoom Girl may have to work overtime

Remember I-Zoom Girl? She’s the cartoon mascot of the Indiana Toll Road, created in recent years to help the operator market electronic toll transponders to the public.Well, transponder sales are lagging these days just like everything else, so I-Zoom Girl may be required to put in a little overtime if the roadway operator, ITR Concession Co., is to upgrade to the next era of electronic tolling
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